Articles about Social Commerce

7 Emerging Ecommerce Markets [Infographic]

Friday, August 16, 2013
New ecommerce markets
The eCommerce world is developing rapidly and ebusinesses are faced with the challenge to keep up with the quickening pace of the global economy. The world’s eCommerce sales are getting near $1.3 trillion in 2013, with the strong growth in the Asia-Pacific, European and Latin America regions. The U.S. is steadily losing its position of leadership in the eCommerce industry. Companies, seeking new paths to grow, are changing their global expansion strategies according to the recent trends of worldwide electronic commerce. New developing markets, which remained out of sight of multinational eCommerce corporations during past years, are now hold the most potential for online business growth. However, international expansion can be risky. To be successful, it requires researching a country’s true eCommerce potential, along with taking into account regional business conditions and economic issues.

This inforgraphic shows the key characteristics of such emerging eCommerce markets as Russia, Brazil, China, France, Germany, Italy and Sweden.

Grow Your Ecommerce Business With Pinterest

Wednesday, August 7, 2013
Pinteresting eCommerce
Staying up-to-date with the recent developments in digital marketing and social media space has become the must for online entrepreneurs. It is quite a big challenge for small business owners to keep up with all the latest changes and updates on numerous social media platforms. Attempts to build your company’s presence equally on all popular social networks is a time consuming and overwhelming task. If you are not planning to spend all your time on growing your business profiles on social websites it is important to prioritize them and select websites that are the most effective for your business to get the best value out of your efforts. One of the social media platforms that deserves the precise interest of eCommerce businesses is Pinterest.

How to Drive More Traffic to Your Daily Deal Website

Tuesday, May 28, 2013
Driving a targeted traffic to your website
Driving a targeted traffic to your website is one of the most important elements of running a daily deal business. Having the greatest deals listed on your site is not enough for success, it is necessary to attract a large number of visitors to see your deals. There are many different forms of traffic: direct traffic when people type your URL into browser; organic search traffic from Google, Yahoo, Bing and other search engines; referral traffic that comes through links on other sites; paid traffic from Google AdWords ads, Facebook ads and other online paid advertising campaigns. The traffic might consist of visitors interested in your deal specials and those people who came to your website occasionally while searching for something else on the Internet. Drawing the right traffic to your daily deal website is the top goal which requires an elaborate marketing strategy. Let’s review effective ways of getting quality traffic to your deal of the day site.