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Articles about Deal Vendors

Tips for Running Successful Daily Deal Promotions

Wednesday, June 26, 2013
The daily deal industry is starting to mature. The rapid growth of the deal of the day websites gave place to slowdown and more deliberate development. People are still interested in good deals with high discounts. However, all the participants of the market are getting smarter. The deal site owners and merchants are becoming more selective with the deals they offer. The merchants do not rush to run deal promotions with the first available deal website. Despite of all the advantages of the model it happens that deal promotions do not meet merchants’ expectations for generating revenue and attracting new repeat customers. Disappointed vendors are looking for alternative ways to promote their products and services. There is no deal business without vendors. So, the owners for the group buying sites are also vitally interested in increasing merchants’ satisfaction from running the deals.

How to avoid setbacks with the daily deal promotions?

How do I pay the merchant?

Tuesday, May 3, 2011

Any daily-deal website needs to pay the merchants which deals it promotes (unless you try to charge your merchants instead of paying them).

So, how do you pay the merchant? The short answer is "You decide". And here comes the long one.

Getsocio does not impose any restrictions on your business model. The funds from all coupon purchases made on your site come to your PayPal (or bank) account. From there you may use the money any way you see fit.

How do I charge merchants?

Friday, April 15, 2011

Many businesses rely on advertising to expand their customers base. And publishers owning media (newspapers, radio stations, TV channels, websites) happily sell their ad space to the businesses.

In a traditional ad campaign there is an advertiser – a merchant seeking more exposure for their services or goods, and a publisher who gets paid for running the ads. The merchant pays the publisher for the privilege of having their ads served to the public.