Friday, November 29, 2013
Thanksgiving marks the beginning of the holiday sales rush and every merchant wants to be on the top of all shoppers’ wish lists. Recent holiday shopping surveys show that consumers are getting tired of crowded stores and waiting in long lines. More and more people prefer to stay at home and shop via the Internet. Even those who still like in-store shopping frequently use mobile devices to compare prices and track down discounts or coupons. Thousands of webstores, online shopping portals, digital coupon and deal sites are fully staffed and geared up to meet the onslaught of customers. How to break competition and get the most benefits of this festive season? Here are some ideas that can help you to spur online sales and engagement during this busiest shopping time of the year.
Thursday, November 21, 2013
The fear of failure is a sticking point of any business undertaking. So many great projects have not been implemented because of doubts of their authors. Do I have sufficient knowledge and experience? How to cope with all financial and organizational issues? Will my business be able to generate sustainable profits? How to
build a professional website with my limited budget? What if customers don’t like my product? How can I get over the competitors? The questions and hesitations are countless!
Wednesday, October 16, 2013
In our days every business, whether it is a coffeehouse or a high tech company needs a wide social presence. Social media has become a powerful information resource which efficiency is recognized by both private and commercial customers. People use social networks to research products and brands, exchange opinions and experiences. They get used to it more and more. Even the older generation has already mastered new social technologies and apps.
Thursday, October 10, 2013
The holiday season is approaching rapidly. Up to 40% of annual retail sales occur during October through December. Last year’s holiday season showed that online sales were booming even on big in-store shopping days like Black Friday and Cyber Monday. This trend continues to grow, nearly half of shoppers plan to purchase gifts online this year. All these tendencies promise great prospects to businesses related to eCommerce, particularly to online retailers, daily deal websites and coupon providers. Here are some ideas to keep in mind that can help you to meet the big shopping season fully prepared.