Articles about Group Buying

"That some achieve great success, is proof to all that others can achieve it as well." ~Abraham Lincoln

Thursday, June 20, 2013

The deal-of-the-day concept has been an effective business model for many companies for years. Despite of all concerns daily deal and group buying websites still exist and expand their business horizons. Just like in any other industry some deal market players can not stand the competition and leave this business. At the same time, many of them survive and grow their income. Gaining success requires hard work, discipline, persistence, creativity and a certain portion of luck. However, the fact that some daily deal companies succeeded is a convincing evidence that others can achieve success in the deal business as well!

How to Find Merchants for Your Daily Deal Website

Tuesday, June 18, 2013
how to find customers for your daily deal website
Finding merchants who are willing to post deals on a newly created daily deal site is a great challenge. Most merchants have already been contacted by other daily deal websites and they have had some experience, good or bad, with posting the deals. It is not an easy task to convince vendors that offering deals with your website is something they may benefit from. The merchants will not agree to run a business with a deal website that do not have an audience interested in purchasing their deals. They also more likely agree to deal with a reputable deal operator. So building your subscribers list and establishing your good online and business reputation are the primary tasks of each daily deal startup. Of course, you can’t do this within a day or a week after starting your website but you definitely have to do some groundwork before the merchants accept you as a reliable partner for distributing their deals.

How to find merchants to source your deal website? There are many methods, let’s review some of them.

Manipulating purchase numbers

Wednesday, May 25, 2011

Most of people tend to "follow the crowd" in various ways, and online shopping is not an exception. So when a new daily deal is posted, many potential buyers will hesitate seeing "zero bought" counter. And even replacing the dreaded zero with more encouraging "be the first to buy" is of little help. Being the first requires a significant mental effort, a courage.