7 Awesome Reasons to Be a Daily Deal Entrepreneur

Tuesday, July 2, 2013
benefits of starting your own daily deal business
Every business startup have to solve an important task of selecting type of business to open. There are so many opportunities and each of them may become either a “goldmine” or may result in a failure. Today a huge part of business activity takes place online and millions of entrepreneurs select the Internet as their main marketplace. There are many different kinds of online business a new businessman can start from - eCommerce store, auction website, seo or advertising agency, blogging, affiliate marketing, various types of paid online services, e.g. graphic design, e-learning, business consulting, article writing, and so on. Starting almost any of these businesses requires significant financial investments and/or advanced skills which are not always possessed by startups. Deal of the day model stands out from other options in many ways. Let’s review some benefits of starting your own Groupon clone.

Opportunity. Deal of the day operators match merchants and buyers in a very peculiar way when all participants benefit from the deal. Merchants receive new customers and increase sales, buyers get a product or a service they want with a good discount. It is a powerful motivation to know that you do such a great work.

Accessibility. Because of its scalable nature and low entrance barrier, running a daily deal website is a perfect business opportunity for entrepreneurs and small businesses that do not have big financial resources for initial funding. Ready-made software solutions for building deal sites allow to start a website in minutes and at an affordable cost.

Flexibility. Daily deal concept represents a very flexible business model applicable to a broad variety of products and services. It can be easily adjusted and scaled to meet your needs. Some deal sites list just one product daily, others represent giant hubs for all kinds of products and services. You can create a full-blown deal website or integrate a daily deal section into another website or blog. Besides, deal operators may relatively easy change specialization if their current niche market stagnates.

Freedom. Daily deal entrepreneurs are not bound with strict rules and limitations. There is no exact algorithm of achieving success in this business and the more creativity and enthusiasm you put into your job the more you are likely to gain as a result.

Responsibility. It is a duty of the owners of deal websites to check the quality of products they promote. Otherwise they risk to lose the trust of their consumers and spoil their business reputation. This is a effective driver for many people who are proud to provide value and high quality services to their users.

Impact. Daily deals is a powerful promotion tool that may influence customers’ preferences and amount of sales of certain goods. If you select a niche of deal market that operates with products that make people healthier and happier, such as a health food or sport activities, this may be your way to change the world for the better!
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